What is a Poet Laureate and why is it important?

A Poet Laureate is appointed by a jurisdiction or organization to:
Write poetry which celebrates, commemorates, and comments on significant events and issues in the community, and to present that work to the community.

Act as an ambassador of literacy in general, and poetry in particular. The Banff Poet Laureate has the potential to enrich the lives of the residents, promote literacy, and raise the profile of the community through poetry and activities such as workshops, readings, and special events.